Serving ITO, Delhi ISO 9001:2015 Recognized 100% Placement Support

Google Ads PPC & Paid Advertising Course in ITO, Delhi

Advance your professional career with the Google Ads PPC & Paid Advertising Course at SSSAM Academy. Specially tailored for students and working professionals from ITO (Delhi), featuring hands-on live projects, industry-standard toolchains, and 100% placement support.

Physical Classroom Campus SSSAM Academy, M24 Ground Floor, Old DLF Colony, Sector 14, Gurugram
Delivery Mode for ITO (Delhi) Live interactive online batches with recorded portal access, plus full access to our Sector 14 Gurugram physical lab (Approx. 33 km via Delhi Expressway or Violet-to-Yellow Metro connection).
Explore Syllabus ↓
Industry Veteran Mentors Live Real-Time Projects Weekday & Weekend Batches Classroom Labs + Live Online

Duration

3 Months (Fast-Track Available)

Learning Mode

Classroom & Live Interactive Online

Certification

Govt. Recognized & ISO 9001:2015

Placement

100% Dedicated Placement Assistance

About the Google Ads PPC & Paid Advertising Course Program for ITO Learners

Build job-ready expertise in Google Ads PPC & Paid Advertising Course with SSSAM Academy’s tailored program for learners in ITO (Delhi), situated near Engineers Bhawan, Express Building, and Pragati Maidan complex. Tailored for Media executives, government institutional researchers, and legal/finance professionals, the curriculum emphasizes practical code repositories, real-world deployment, and interview preparation. Students benefit from Approx. 33 km via Delhi Expressway or Violet-to-Yellow Metro connection to access our Sector 14 Gurugram workstation labs on weekends, complemented by daily interactive live online cohorts.

Local Community & Career Scope: ITO is one of Delhi prominent institutional & media hubs, hosting thousands of college graduates, competitive aspirants, and software engineers seeking high-paying IT placements across Delhi NCR.

Commute & Learning Options: Accessible in 25-50 minutes via ITO Metro Station (Violet Line) directly connecting to the Yellow Line (Guru Dronacharya / MG Road) or via NH-48 Expressway. For students preferring remote study, SSSAM Academy provides live interactive online batches with recorded sessions, digital notes, and full placement support.

Google Ads PPC & Paid Advertising Course Detailed Curriculum & Modules

Structured step-by-step from core fundamentals to real-world industrial capstone projects.

Main Topic 1: Campaign Structures & Match Types — Exact Match, Phrase Match, Broad Match, Negative Keyword Lists Main Topic 2: Ad Rank & Quality Score Factors — Expected CTR, Ad Relevance, Landing Page Experience, Assets/Extensions Practical Capstone: Building a Lead-Generation Search Ad Campaign for Local Services

Main Topic 1: Performance Max (PMax) Campaigns — Asset Groups, Audience Signals, Placement Exclusions, Shopping Feed Main Topic 2: Automated Smart Bidding — Target CPA, Target ROAS, Maximize Conversions vs Manual CPC Practical Capstone: Setting up YouTube Video Ads & Retargeting Audiences in Google Ads

Main Topic 1: Conversion Tracking with GTM — Triggering Form Submissions, Button Clicks, Dynamic Values, Enhanced Conversions Main Topic 2: Campaign Audit & Optimization — A/B Split Testing, Search Terms Report Mining, Budget Allocation Practical Capstone: Performing a Live PPC Account Audit with Data Studio ROI Reports

Custom audiences and intent-based targeting Placement targeting for display ads Ad creatives and visual ad formats Campaign performance monitoring

Understanding impressions, clicks, CTR, and conversions Conversion tracking setup Google Analytics integration A/B testing for ads and landing pages

Budget optimization and bid adjustments Improving ROI and reducing ad spend waste Reporting and campaign analysis Final campaign project and presentation

Why Choose SSSAM Academy in Delhi?

Industry Veteran Mentors

Learn directly from senior software developers and subject matter experts with 8+ years of real corporate project experience.

Live Real-Time Projects

Build portfolio-grade live projects and case studies that make your resume stand out in top corporate interviews.

100% Placement Support

Dedicated placement wing assisting you with resume crafting, LinkedIn optimization, mock interviews, and recruitment drives.

Top Hiring in Delhi & NCR

Target direct interviews with hiring companies across ITO and NCR: Top recruitment hubs across Connaught Place, Nehru Place, Gurgaon Cyber City, and South Delhi tech startups including Paytm, Zomato, TCS, and Infosys.

Ready to Master Google Ads PPC & Paid Advertising Course in ITO?

Join hundreds of successful alumni working at top tech firms across India. Reserve your seat for the upcoming batch with special discounts & free career counseling.

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Frequently Asked Questions (FAQs)

What are the eligibility requirements for the Google Ads PPC Course?

No technical coding required. Suitable for business owners, commerce and marketing graduates, freelancers, and sales executives seeking high-ROI paid search skills.

What practical projects will I build during the Google Ads PPC Course?

You will manage live PPC campaigns: conducting keyword intent research, creating high-converting responsive search ads, optimizing Quality Score, setting up Google Tag Manager conversion tracking, and structuring Performance Max campaigns.

What career support and job roles are available after completing Google Ads PPC Course?

Prepares you for official Google Ads Certifications and roles like PPC Executive, Google Ads Specialist, and Paid Media Strategist, with starting salaries in digital agencies competitive entry-level compensation aligned with Delhi NCR industry benchmarks.

How can students from ITO, Delhi attend Google Ads PPC & Paid Advertising Course classes?

Learners from ITO can balance their college or office schedules by choosing our live interactive online batches during weekdays and attending weekend intensive project labs in Sector 14.

Explore Google Ads PPC & Paid Advertising Course in Other Delhi & NCR Locations

Find SSSAM Academy training batches, timings, and centers in your nearest locality:

Google Ads PPC & Paid Advertising Course in Laxmi Nagar Google Ads PPC & Paid Advertising Course in Rohini Google Ads PPC & Paid Advertising Course in Pitampura Google Ads PPC & Paid Advertising Course in Janakpuri Google Ads PPC & Paid Advertising Course in Saket Google Ads PPC & Paid Advertising Course in Hauz Khas Google Ads PPC & Paid Advertising Course in Kalu Sarai Google Ads PPC & Paid Advertising Course in Nehru Place Google Ads PPC & Paid Advertising Course in South Extension Google Ads PPC & Paid Advertising Course in Malviya Nagar